Rajesh Namase

Rajesh Namase is a professional blogger and founder of TechLila. He has a great passion in blogging and SEO. If you’d like to connect with him, use our Contact Us page.

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Posts by Rajesh Namase

Latent Semantic Indexing: How Does the LSI Algorithm Work?

Latent Semantic Indexing

Google uses LSI to assess the meaning of the written content on your blog or website. Latent semantic indexing is a misnomer for 'latent semantic analysis,' a statistical analytical technique that can use character strings to determine the semantics of text - what that the text actually means. Here we shall discuss some aspects of LSI that make you think differently about keywords …

PPC Advertising: How to use Google AdWords and Facebook Ads

PPC Advertising

PPC advertising is a common way of promoting a service or product on the internet. In fact, it is possibly the most common online advertising technique though that would depend upon definitions. Email marketing is popular, and even the very act of setting up a niche website could be argued to be a promotional technique. Semantics aside, what exactly is PPC advertising? It is …

How to Build a List: Using an Opt-In Form and Squeeze Page

How to Build a List

Knowing how to build a list can make a massive difference to your online success. An opt-in form can make the difference between success and failure in internet and blog marketing, and a squeeze page is an important aspect of that. It has been said many times, but once a visitor has checked out your site they are more likely than not to leave and never visit again. Sometimes they …

How to Design a WordPress Header with Customized Text and Graphics

Original Size

If you know how to design a WordPress header then you can customize any WordPress theme to suit your niche. You can use your own photographs if you wish and design your own header text. You will no longer find other WordPress blogs that look the same as yours. Your headers will be unique in both text and graphics. Many people know how to do this using Photoshop, but is it really …

Disadvantages and Benefits of Working From Home

Disadvantages and Benefits of Working From Home

The benefits of working from home appear to be very attractive. Is this really the case? Running a home business is not always plain sailing, and there are disadvantages as well as benefits of working at home, whether on your own or for your company. In this case, we are focusing on those working online for themselves, and not carrying out home-working for an employer. In saying …

Tools to Measure Your Blog’s Performance and Traffic

Tools to Measure Your Blog's Performance and Traffic

It is important to measure your blog's performance if you want to use it to attract visitors for the purpose of making money or building up a good readership for any reason. There are several aspects of your blog that can be quantified and therefore measured. Before doing so, however, you must understand what you are measuring and how to use the results. We shall discuss some of …

Autoresponders: How to Use Them and Autoresponder Reviews

Autoresponder Reviews

Autoresponders do as the word suggests: they automatically respond to emails. However, while that was their original function, they also do a lot more. In many cases, autoresponders can be programmed to run an entire online business. First, let's look at the simplest use of an autoresponder. Automate Simple Email Responses If you are going on holiday and are either unable to or do …