SEO

SEO, the acronym for Search Engine Optimization. Our SEO posts here will mostly about optimizing specific platforms like WordPress.

Latent Semantic Indexing: How Does the LSI Algorithm Work?

Latent Semantic Indexing

Google uses LSI to assess the meaning of the written content on your blog or website. Latent semantic indexing is a misnomer for 'latent semantic analysis,' a statistical analytical technique that can use character strings to determine the semantics of text - what that the text actually means. Here we shall discuss some aspects of LSI that make you think differently about keywords …

Local Search: Why You Should Use it and Local Search SEO

Local SEO

Local search is useful if you have a local business. If you are running a delicatessen, a hairdressing business or a local restaurant, what benefit is it to you to get global exposure online? How does it help your local business for your listing to be seen by somebody in Melbourne, Australia or New York, United States? In short, it doesn't! This is where you need to focus on your …

Google Hummingbird and Google Algorithm Updates

Google Algorithm Updates

Google Hummingbird is not just another of the Google algorithm updates that have been appearing regularly over the past few years. It is the most important algorithm change introduced by Google since 2001. So says Amit Singhal, Google's search chief. Fundamentally Hummingbird uses semantics to establish what searchers are really looking for with the search term they use. With this …

SEO Myths to be Aware of for Better Google Rankings

SEO Myths

Most SEO myths are the remnants of a bygone era when search engines were easily fooled into giving you better Google rankings and high listing positions on other search engines such as Yahoo, MSN, AltaVista and Ask. SEO is constantly changing and evolving as search engines, particularly Google, introduce new updates to their scanning, indexing and search algorithms. What might have been …

Google Deindexed My Site: 12 Reasons and Recovery Solutions

Google Deindexed My Site

There are several reasons why Google would deindex your site. These are discussed below along with remedial action. Getting your entire site deindexed can be very harrowing, although it is only for certain breaches that Google will deindex your entire domain rather than specific non-conforming pages. Naturally, you want to remedy the situation immediately, but this is usually not …

Domain Authority: Tips to Increase Domain Authority

Domain Authority

Domain Authority and Google+ have become essential terms to the modern blogger. It is rapidly becoming apparent that Google PageRank and the Alexa Ranking have had their day, and are quickly being superseded by this new Google metric. Why? Think about it: Think of what's wrong with Google PageRank, where you get ranking points from links back to your web pages from other web …

Effective Keyword Tracking Tips

Keyword Tracking Tips

Keyword ranking refers to the listing position of your keyword on the search engine results pages. These effective keyword tracking tips are relevant to search engines results on Google, Bing and Yahoo as well as minor search engines such as Ask. Some of the tools we discuss even offer you the Alexa rank and an analysis of backlink numbers, all of which offer very useful …